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Note: This is Part 2 in a 3-part series called “Small Business Internet Consulting Secrets“, which answers the question:
What do you think are the factors that differentiate someone making multiple 6 figures and someone just scraping along?
In Part 1 we talked about mindset and how the super-successful simply think different to those who constantly struggle.
Here’s part 2:
I get to talk to a lot of up-n-coming consultants, and without doubt a BIG reason they struggle is a lack of systems — a lack of consistency — in everything they do.
See, it’s easy to get a client or two.
It’s easy to make some fast cash.
But without systems — systems for attracting prospects, converting them into clients, and moving them quickly into your highest paid products and services — systems that are executed religiously… then it’s easy to let things slide.
Before you know it…
- You’re “busy” working IN your business, but haven’t done a thing to grow your client base in weeks.
- You’re chasing leads, pressing the flesh and kissing babies… yet more and more prospects are slipping through the cracks.
- You’ve undercharged for a project that you know you should have got at least twice as much for.
And it all could have been avoided with a few sheets of paper and some discipline!
To give you an idea of how powerful simple systems can be, one of my students credits two of my 1-page business planning documents as one of the reasons he did over $45,000 new business in just 3 months during the ’09 “recession”.
While everyone else was moaning about the economy, he executed a proven system and had a breakthrough year in his business.
All thanks to two pieces of paper.
Do you have established systems in place in your business?
Are you executing them consistently?
Give it a shot for the next 30 days and let me know what kind of difference it makes to your bottom line.
I guarantee you’ll be happy with the results 😉
P.S. The MEGA bonus of moving from “personality-based” to “system-based” in any business is it requires less of YOU to run effectively. So you can outsource more of the grunt work and focus more and more on your core strengths… which leads to even greater profits.